Rebecca Rizzo is the Co-Founder and CEO of RIZZO Strategic Solutions, where she helps businesses, nonprofits, and community organizations build meaningful relationships that create lasting impact. As a relationship strategist and community connector, she specializes in strategic partnerships, community engagement, sponsorship development, and brand visibility.

Rebecca believes that marketing has never been about algorithms or advertising alone—it has always been about people. Her work centers on building trust, creating opportunities for collaboration, and strengthening the relationships that help organizations and communities thrive.

Serving on the Desert AdFed Board is a natural extension of that mission. She is passionate about bringing together marketers, creatives, business leaders, and nonprofits to foster collaboration, share ideas, and elevate the Coachella Valley’s creative community through the power of authentic human connection.